We live, dream and
write about business.

Many small businesses are on a tight marketing budget. Luckily, there are still lots of ways you can build brand...

Every business needs to make money. After all, profit means expansion and the ability to impact the community even more....

Each new business has two main goals: 1) to acquire customers, and 2) to retain those customers. As an organization...

As an entrepreneur, it can feel like you’re all by yourself on a deserted island, especially in the early days...

Rewarding repeat customers with special incentives and sales is not a new strategy, but it is an extremely effective one....